Covecta raises $6.5 million to redefine how Financial Services teams operate!

What's the toughest part of prioritising the product roadmap today?

The hardest part of any product roadmap is prioritisation - and that’s no different at Covecta.

9/23/2025
Ben Thomas - CRO
1
min read

The hardest part of any product roadmap is prioritisation - and that’s no different at Covecta.

Across the front, middle, and back office, there are dozens of use cases our agents could be serving.

Every week, new ideas land at the top of the hopper. And while we’re moving at pace, there’s still a mountain of opportunity we haven’t touched yet.

We’re raising investment so we can:

> Invest more in our product and engineering.

> Accelerate our path to PMF.

> Ensure the handoff from product to engineering is seamless, so we’re building the right things in the right order.

Because our customer demand is strong, the temptation is to say yes to everything.

But we won’t scale efficiently by simply doing more. We need to start by prioritising the updates that have the greatest impact for our customers.