Marketing Manager

Package: £50-60k + Equity

Location: London area / hybrid with 3 days a week in the office

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The people:

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AI enables small teams to achieve incredible outcomes. We are building a lean, but

incredibly effective team.

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London is the epicentre of the financial services sector and we are building a talent dense team within the beating heart of the city. This sector isn’t new to our team, we have all had impressive success in the past, however, Covecta is just the start of the next chapter.

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Scott Wilson, CEO, previously VP EMEA at Mambu. During his 3 year tenure revenue increased from €30m to €130m, and the valuation charged to €4.7bn from €1.9bn.

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Ben Thomas, CRO, spent 2 years on the Mambu leadership team driving the global growth.

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Previously, 15 years with Accenture and McKinsey building the future of banking from within, selling ~£3m of consulting engagements per year.

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What are we building at Covecta?

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Covecta is an Agentic AI platform built specifically for financial institutions. Covecta's Agents solve real productivity bottlenecks across client serving teams and support teams within commercial banks, building societies, specialist lenders and private credit teams.

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Covecta's Agents and workflows are configured from within Covecta's studios to the organisation's specific needs and requirements. The Agents are controlled by Covecta’s purpose-built, Financial Services specific, orchestrator. They collect information from external data sources and internal systems and complete automated workflows and activities on behalf of users and teams across lead acquisition, origination and servicing.

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Covecta accelerates automation with human in the loop optionality and elevates productivity, enabling colleagues to serve customers more deeply and accelerate portfolio growth. It’s built to work with customers’ existing systems, integrates easily, and doesn’t require training on customer data.

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Imagine a world where every worker within this industry is multiplying their productivity.They are doing their best work, being productive and feeling fulfilled. This is what Covecta delivers.

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Where are we in our journey?

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We have come out of the gates fast.

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We launched an MVP in January’25. We went live in April’25 with our first paying customer, Metro Bank, and continued adding to this through the year. As of December’25 we have customers across both the UK and US, and multiple high value strategic partnerships which will accelerate our distribution.

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Our brand recognition is increasing and we have built a strong pipeline. We are now adding an additional Commercial Lead to accelerate our commercial execution. We have only achieved 0.01% of what we want. We have more to do, we want to execute at pace and build a destination business.

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Who are we looking for?

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We’re looking for a highly talented Marketing Manager who will play a leading role in shaping the way banking professionals engage with AI to perform their roles. In order to do this we need to increase our reach and brand awareness across our ICP in the US and UK. You will play a key role in enabling this.

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This role will work alongside Covecta’s functional teams, including Engineering, Product and Commercial. This role will report directly into the CEO. We are changing the way the industry operates and that requires greatness.

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> You bring professional pride

You have a sense of satisfaction and fulfillment derived from your work and career. You have a strong commitment to high standards, dedication to your craft, and a desire to excel.

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> You’re customer obsessed

You take pride and enjoyment in really understanding what makes Covecta’s customers successful. You carry this forward into your day to day work to ensure that we deliver a consistent experience.

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> You are passionate about the role you do

You are a passionate and high performing marketer with natural discipline and accountability. You pair this with some element of domain specialism, this may be in the AI domain or in the Financial Services industry.

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> You want to, and can, move fast

We are moving fast, but we need to move faster. You can help us do this. We are changing an industry, that doesn’t happen overnight, but the hard work starts now. Expect longer hours; the trade offs are worth it, because we enjoy it and we see the impact we are having.

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> You operate well within a teamYou like to take ownership, you organise yourself, and work effectively alongside a team and all your stakeholders. The team will individually and collectively be outstanding. We have our own office and it's our fun place to work.

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The package:

Competitive salary: £40-60k base

Generous equity: 0.2 - 0.4%

Private health insurance

Pension

Brand new MacBook

Annual offsite each year

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Key roles and responsibilities:

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1. Communications & Content

Email Campaigns: Manage the segmentation, copywriting, and deployment of targeted email marketing campaigns (e.g., product updates, event invites, white

paper announcements)

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Case Studies & White Papers: Coordinate with the Sales and Product teams to create compelling content (e.g., case studies, technical guides, thought leadership white papers)

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Media Relations Support: Assist in drafting press releases, media pitches, and blog posts

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2. Website Management & SEO

Content Deployment: Manage the timely upload, formatting, and optimisation of all marketing content (blogs, landing pages, resources) on the company website

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Performance Monitoring: Track and report on website analytics (traffic, conversion rates, time on page) to continuously optimise the user journey, specifically focusing on lead generation paths for Covecta’s customers.

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Search Engine Optimization (SEO): Enhance Covecta’s SEO presence

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3. Social Channels

Strategy & Scheduling: Develop and execute a consistent content calendar for professional channels (primarily LinkedIn), tailoring posts for a C-suite financial audience

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Engagement: Monitor social channels for industry conversations, competitor activity, and engagement opportunities with key influencers and prospects in the financial sector

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Compliance: Ensure all social media content is professional, accurate, and adheres to any necessary internal/external compliance guidelines common in the financial industry

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4. Events

Logistics Management: Assist in the planning and execution of industry-specific events, including large conferences (e.g., SIBOS, Money20/20, regional FinTech summits), proprietary webinars, and client dinners

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5. Brand

Guardianship: Ensure all external and internal marketing materials adhere to the company's brand guidelines, tone, and messaging architecture, particularly when communicating technical AI concepts

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Asset Management: Manage and update the library of marketing assets (e.g., presentations, logos, templates) ensuring they reflect the latest product features and positioning

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Clear Value Proposition: Help refine and maintain a clear, compelling value proposition that articulates the benefits of AI to risk-averse financial institution stakeholders

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6. LLM Search & AI/Data Intelligence

LLM Search Optimisation: Work with x-functional teams to understand how our public content can be optimised for consumption by advanced AI search agents and LLMs used by financial firms for research

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Competitive Intelligence: Utilise market intelligence tools and data to monitor competitor positioning, pricing strategies, and product launches within the AI/FinTech space

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Data-Driven Decisions: Assist in pulling and analysing marketing performance data (from CRM, web, and social tools) to identify trends, opportunities, and areas for strategic improvement